Healthcare Reputation & Growth · Case Study

Rebuilding Trust, Restoring Growth Across Every Specialty

How Conceev paired reputation management and performance marketing with a unified Hospital Management System to take Vyshnavi Hospitals from a 3.1-star liability to a 4.6-star patient-acquisition engine.

180%
Organic Traffic
4.6★
Google Rating
40%
More Appointments
25+
Page 1 Keywords
About Vyshnavi Hospitals

A trusted multi-specialty hospital in Hyderabad, caring across 20+ specialties.

Vyshnavi Hospitals is an established multi-specialty hospital in Hyderabad, with departments spanning cardiology, orthopaedics, neurology, gastroenterology, paediatrics and more — backed by modern diagnostics, critical-care units and round-the-clock emergency services.

A respected name offline, the hospital’s digital presence had fallen behind — a 3.1-star Google rating and stagnant search visibility were quietly steering new patients to competitors. Leadership wanted to reclaim their reputation, modernise operations on a single system, and turn digital into a dependable patient-acquisition channel.

Industry
Healthcare / Multi-specialty
Location
Hyderabad, Telangana
Departments
20+ specialties
Engagement
Reputation + Marketing + HIMS

Where they were

Strong clinical care, undermined by a weak digital footprint.

  • Online reputation crisis

    A 3.1★ Google rating — dragged down by fraudulent competitor reviews and unanswered grievances — scared away new patients.

  • Invisible in search

    Under 500 organic visits a month despite serving 20+ active specialties.

  • Unmanaged reviews

    No process to respond to feedback or flag fake reviews — negativity went unchecked.

  • Disconnected systems

    OPD, IPD, lab, pharmacy and billing ran on tools that never synced.

  • Manual appointments

    Phone-only booking caused long waits, double-bookings and missed follow-ups.

  • Billing & TPA friction

    Insurance claims and package billing handled on paper, delaying discharges.

  • No patient CRM

    Enquiries from web and ads had no owner — high-intent leads slipped away.

What we delivered

End-to-end reputation, marketing + hospital-tech engagement.

18 services, a 12-module HIMS, single accountable partner — every lever a growing multi-specialty hospital needs, run from one room.

  • SEO

    Page 1 for 25+ specialty keywords

  • Reputation Management

    3.1★ → 4.6★ in 3 months

  • Review Generation

    Steady stream of 5★ reviews

  • Google Ads

    High-intent specialty search

  • Meta Ads

    Awareness + lead campaigns

  • Content Marketing

    Doctor & recovery stories

  • Local SEO / GMB

    Maps & near-me visibility

  • Website Development

    Specialty landing pages

  • Lead Generation

    40% more appointments

  • Patient CRM

    Single view of every enquiry

  • EMR / EHR

    Clinical records, paper-free

  • Bed & Ward Management

    IPD, OT and discharge

  • Appointment Booking

    Self-serve scheduling

  • Billing & TPA

    Insurance & package billing

  • Pharmacy Management

    Stock, dispense, audit

  • Lab & Diagnostics

    Reports synced to EMR

  • Analytics Dashboard

    One leadership console

  • WhatsApp Automation

    Reminders & report alerts

The Vyshnavi HIMS

Twelve modules. One source of truth.

A unified Hospital Management System for multi-specialty care — from first marketing touchpoint to discharge and follow-up.

Every enquiry, every conversation, in one place

From the first ad click to a booked appointment, the CRM tracks each prospective patient across channels and assigns them to the right department coordinator.

Last 12 weeks
PatientsRevenue
Active leads
2,940
+12% MoM
Avg response time
11 min
Down from 6h
Lead leakage
−58%
Since rollout
Live integrationsWhatsApp·Meta·Google·Practo·Razorpay·Supabase
Impact

Numbers that moved the business.

Three months of compounding work across reputation, marketing, operations and engineering — measured against the metrics leadership actually tracks.

0.0
Google Rating
up from 3.1 stars
0%
Organic Traffic
growth in 3 months
0%
New Appointments
more from online
0+
Keyword Wins
page 1 rankings
0%
Reviews answered
within 24 hours
0%
Discharge time
faster billing & discharge
0X
Lab turnaround
faster reports
0%
No-shows
no-show rate drop

Before Conceev

  • 3.1★ rating, reviews unanswered
  • Under 500 organic visits / month
  • Phone-only, manual appointments
  • Records scattered across 5 tools

After Conceev

  • 4.6★ rating with a live review workflow
  • Page 1 for 25+ specialty keywords
  • Online booking with WhatsApp reminders
  • Unified HIMS — one record per patient
The ecosystem

One connected patient journey, end to end.

From the first ad impression to the final follow-up, every step is stitched into a single source of truth. No spreadsheets. No copy- paste. No leakage.

Step 01

Marketing

SEO, ads & content drive specialty intent.

Step 02

Reputation

Reviews managed, trust rebuilt.

Step 03

Lead Capture

Forms & WhatsApp pull enquiries in.

Step 04

CRM

Every enquiry routed and owned.

Step 05

Appointment

Slots booked with WhatsApp confirms.

Step 06

Consultation

Doctor accesses full EMR & history.

Step 07

Billing & TPA

Invoice & insurance settled online.

Step 08

Follow-up

Automated check-ins & re-engagement.

Step 09

Analytics

Every step measured back to source.

100% data continuityReal-time handoffZero manual exports

Under the hood

Built on a modern, secure stack.

HIPAA-aware architecture, encrypted patient data, audit-ready logs.

  • Next.js 16

    App Router, RSC, edge-first

  • React 19

    Server Actions, Suspense

  • Supabase

    Postgres + Auth + RLS

  • Cloudflare

    DNS, edge caching, WAF

  • OpenAI + Anthropic

    Review triage, clinical note summarisation

  • WhatsApp Cloud API

    Appointment + report automation

  • Razorpay

    Indian payments, UPI, EMI

  • GA4 + Meta CAPI

    Full-funnel marketing attribution

Encrypted at restAudit logsRole-based accessDaily backups
“Our reputation was our biggest asset, and Conceev Digital helped us reclaim it. Their strategic approach to ORM and SEO turned our online presence from a liability into our strongest patient-acquisition channel.”
VH
Vyshnavi Hospitals Team
Chief Administrator, Vyshnavi Hospitals
  • Verified Client
  • Reputation recovered
  • SEO + ORM partner

Your transformation starts here

Ready to Rebuild Your Hospital’s Digital Reputation?

Join hospitals like Vyshnavi that turned their online reputation around and unified operations on one system — converting search visibility into booked appointments and measurable patient outcomes.

ISO-aware processes · NDA-signed engagements · 14-day pilot available